App Based In-Store Observation

App Based In-Store Observation

Our innovative app has been developed to specifically perform in-store shopping behaviour research, and is a faster but less thorough alternative to other observation tools. Our app captures the entire path to purchase process, along with important data such as shopper profile & time spent in aisle.

If you are looking to implement shopper research which deliver results in as little as 48 hours, then our app is what you need.

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  • S.H.O.P app is perfect for gathering detailed, yet GDPR compliant shopping behaviour data.
  • In the moment data collection allows for instant analysis and feedback.
  • When you need in-store research fast, S.H.O.P based research is ideal.
  • Quantifiable data gathering & expert analysis. All in the blink of an eye.
  • Comprehensive data capture including aisle footfall, browsing, product handling & through to purchasing.
  • Complete flexibility regarding research locations & fieldwork duration.
  • No need for any pre-fieldwork setup, just arrive & start gathering data.
  • Ideal for adding meaning & context to continuous data flows.
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