Leading Drinks Company says ‘Cheers’ to SBXL for boosting their wine sales.

SBXL - Providing the why behind the buy
uplift in product sales
increase in brand engagement
of site visitors said that they were more likely to buy the product on the revised advert
What we did
  • Analysed advertising effectiveness
  • Tapped into 791 psychological insights
  • Identified why shoppers weren't buying
  • Clearly presented evidence based insight
  • Moved the locations of bottle and glass
  • The advert instantly became easier to engage with
  • Optimised processing fluency for the advert
  • Viewers misattributed processing fluency with liking the brand more

Do you want to clearer answers to your research questions? Call us to discuss a project on +44 (0)1543 255 259

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