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Our has been naughty again and raided the stationery cupboard! Who wants a mousemat? There's 5 to giveaway! - DM me your details!

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Monthly Archives: June 2016

Gondola Ends: How They Drive Sales

28 June, 2016 Leave a comment
For many years here at SBXL, we have compared results of sales between products with the same SKU’s (Stock Keeping Units) displayed both in aisle and gondola ends, and in all but one example sales were much higher from the aisle. How can this be the case, when it is widely acknowledged that. Read More…

Retail Insight Promotions

23 June, 2016 Leave a comment
Retail insight is a powerful tool - if it is properly analysed. To conduct a truly successful promotion using retail insight, up-to-date analysis is essential. With the recent shift in the food and grocery industry courtesy of big box stores and the growth of online shopping, there is a greater. Read More…

Are You Busy Being Busy…?

21 June, 2016 Leave a comment
At SBXL, we don’t just analyse the behaviour of shoppers, we also study business professionals such as clients, retailers and suppliers. Now more than ever, people are wearing ‘being busy’ as a badge of honour, and have more to do than ever. In the corporate world of retail, time-scarcity. Read More…

FMCG Insights

16 June, 2016 Leave a comment
One of the sure sellers in the retail world are fast moving consumer goods (FMCG). These small-scale items are the purchases that consumers grab out of necessity more often than not. From the retailer’s point of view, FMCG is all about volume, volume, volume. It has to be to compensate for. Read More…

Collaborations Between Retailer and Manufacturer – Are They Destined To Fail?

14 June, 2016 Leave a comment
For manufacturers, it is critically important that retailers are able to measure (and demonstrate) results of shopper marketing programs, but they rate their ability to do so fairly poorly.      Retailers on the other hand, say that manufacturers often fail to turn plans for. Read More…

The Award for the Greatest Ever Shopper Give-Away…

7 June, 2016 Leave a comment
... Goes to those who helped shoppers through financially challenging times and who sacrificed their sales and profits in order to help their customers spend less. But who are they, and why did they do it?   As bricks and mortar grocery retail settled into it’s prime, along came online. Read More…

Shopping Behaviour

2 June, 2016 Leave a comment
It's a hectic world out there and retailers need to hear the voice of the customer in order to respond to it. Hearing the consumer's voice begins with understanding the shopping experience from the shopper's perspective. Today's shopper is faced with a wider range of choices and more. Read More…

Recent Articles

It's snowing and it's FRIDAY!

Read More

Our has been naughty again and raided the stationery cupboard! Who wants a mousemat? There's 5 to giveaway! - DM me your details!

Read More