Solo Shops

Unaccompanied Shops

Our solo shops solution is based on an informative observation of the shopping process, as it happens, from shoppers themselves.  It has been designed to be less invasive than a ‘shop-along’ but deliver the same information – what are the most important prompts & obstacles when it comes to engaging with your brand.

Understand what shoppers really want to be able to make the best, final purchase decision.

What are the all-important triggers and barriers to purchase
  • Pre-recruit real shoppers, in-store on genuine shopping missions.
  • Innovative techniques help to better understand the needs of your shopper at fixture.
  • Work with each shopper individually, to provide a detailed review of their own experience.
  • Ensure a clear understanding about what is most important to shopper’s in-store.
  • Establish the true importance of price & promotion
  • Allow you to understand if and why shoppers switch to and from brands at fixture
  • Understand what shoppers really want to be able to make the best, final purchase decision?
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